What should be the future of Pakistan Telecommunication Industry after implementation of biometric sim selling system?


After a press conference being held by interior minister Rehman Malik, all cellular companies in Pakistan are going to adopt new procedure for sim selling. This new system is known as “Biometric System” being implemented with help of “NADRA”.


Pakistan telecommunication is a rich corporate sector with leading cellular companies: Mobilink, Telenor, Warid, Ufone and Zong. Telecom sector plays a critical role in social and economic life of Pakistan. Cellular industry is a leading industry in Pakistan and number of people adopted it as a carrier as well as business.

During past few years after emergence of terrorist attacks nationwide on public as well as governmental infrastructure, a general thought created that easy availability of mobile Sims nationwide facilitating terrorist to easy escape. No doubt this is true up to all extend, and with help of 3rd generation technologies like “GPS” and internet facility terrorist becoming aggressive in all potential manners.

While cellular companies also provide a strong and helpful ground to terrorist to misuse Sims.
For having stable market positioning against operational competitors cellular joints use all unfair means. I personally observed that how factitious sim ownerships have been made throughout all marketing channels (Retailers, Franchises and individual outlets). In this game of earning and profit all companies contributed well and, they did not think for future of their valued customers. This whole thing was a big mistake and non ethical practice, which now become a nightmare for all stock holders weather they are internal customers (Employees and higher management, Government itself), and for end users (public, customers).

Government is now looking more concerned with pure and original sim selling, while if this thing happened companies shares reduced and sales targets also decreases. After implementing of biometric systems for sim selling and termination of Mobile number portability profit margins turns into loose.
Although this whole reshaping of sim selling also rewarded as better security and purity on subscriber level and crime ratio also decreases.
But it’s a horrible truth for upcoming days that how should cellular companies attain their market positioning and create win win situation once again.

Who should be our next leader? Have we some alternate choices?
Why employees being harsh on work with unfair wages and late hour workings?


0/Post a Comment/Comments

Previous Post Next Post
Related Posts Plugin for WordPress, Blogger...