People
now a day are more concerned with cyber societies. They have online friends
from around the world. Youngster also surf online organizations to seek new
jobs and a lot of people work virtually from their homes. People are unable to
provide physical appearance to their families but feel it comfortable to
connect online.
Online communication is agile way of
interaction and its also cheaper then other sources of communication.
With
rapid emergence of social media networking and online interaction all business
shifted to virtual market places and it’s become necessary to have online
customers for long term success. Major organization around the world has solid
online investment to capture their world share and keep them alive. They keep
focusing to attract online customers with sophisticated websites and ads.
Social marketing is a new business branch now days.
It’s also essential for an online organization
to pay attention and have active correspondence with key customers. Organization
try to keep active customer relationship management and also make it possible
to keep customer based surveys for their upcoming or ongoing products.
Although
this whole demonstration looks very great and cool with features described
above. virtual market have a great charm for hackers and pirates, as its easy
to penetrate within online customer data such as, credit card and other emoney
transfer source.
Online
trading also arises many security threats and information leakage of online
customers. People feel insecure about their privacy and being deceived by
online shopping system.
Now I have to focus on other dark part of
social media as they divided whole world into different tires according
customer purchasing trends. Like as in Tire-1 most of customers belong from
America, Uk and other major western countries according their strong economies
and money power, same as Russia,China,India and some others countires may be
visible in Tire-2 having second major customer consumption trends and so on.
And in last 2-3 Tire they adjust 3rd world countries like
Ethopia,Rawanda including some Asian African countries having poor economies
with low GPT.
It’s
very dishearten situation as all major social networks like,Google,Facebook and
Twitter also following same strategies to inspire global purchasers.
Advertisers also pay in same way, means they
pay less for visitors from last tires and give more for first Tires.
I just remind off top rated movie “Hunger
Games” while analyzing this whole situation, as per my views we are divided in
to different territories according to our social and economic treads and
situations.
You
can not enter to other territories, and all online business divided into
different tires which enhance feeling of poverty among 3rd world
countries.
Sooner or later trade concepts may be developed
by social giants (Google,Facebook,Twitter) and they also have a critical
driving role and emphasis over governmental policies around the world.
It’s also not confirmed that, how much these
networks are loyal with customer security and would not use customer data for
any spying or revolutionary deeds.
Social networks already bring lot of changes
with ongoing social structures of entire world and attract people towards them.
With emergence of Social Media, are we heading
towards Social Media wars instead off cold or atomic wars?
Social Media reshaping over lives, or facilitating
investors desires to acquire economies and people purchasing concepts?
sheamuswarior@gmail.com
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